The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Did God Become Man: The main purpose for writing this booklet is to reach those who believe in God and cause them to reflect on the nature of their beliefs in the light of reason and revelation. The booklet is actually the edited version of a lecture, which I have delivered on many occasions and in many locations around the world. The positive response of the varied audiences to this lecture encouraged me to prepare it as a booklet in order to make it accessible to a wider audience.
Author: Abu Ameenah Bilal Philips
Source: http://www.islamhouse.com/p/57997
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The Tenets of Faith, Creed of Ahlu Alsunnah and Aljamah: This Book Present the Pillars of Eman in a very Simple way.
Author: Muhammad ibn Saleh al-Othaimeen
Translators: Mane' Bin Hammad Al-Juhani
Publisher: http://www.al-hidaayah.co.uk - Al-Hidaayah Publishing and Distribution Website - Books of the office of propagation in Ulayya, Sulaymaniyah and north of Riyadh
Source: http://www.islamhouse.com/p/46123
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This booklet tells us in a simple way about Prophet Muhammad PBUH’s birth, youth, marriage and the Prophethood. It also tells us about the new era mankind entered by the advent of Islam.
Reveiwers: Muhammad AbdulRaoof
Publisher: International Islamic Publishing House
Source: http://www.islamhouse.com/p/313868
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The source of all evil is the deviation from the truth and its straight path. The goodness of all matters is the following of truth and adherence to its right way. Truth is the fixed state in which Allah has created every creature in a particular way and managed its affair in a certain manner. Allah is Perfect and exempt from any deficiency or error. This book aims to elucidate the pillars of Imaan (basis of belief, faith) and the characteristics of Kufr (disbelief) and its causes.
Author: Sheikh-ul-Islam ibn Taymiyyah
Source: http://www.islamhouse.com/p/193208
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This book is one of the most important Islamic books which gives right answers about Christianity.
Author: Sheikh-ul-Islam ibn Taymiyyah
Source: http://www.islamhouse.com/p/93497
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