The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Forty Encounters With the Beloved Prophet -Blessings and Peace Be Upon Him- His Life, Manners and Characteristics: these encounters in a brief and simple way in order to present Muslims with a glimpse of Prophet Muhammad -pbuh-, his guidance and some of the aspects which made him a role model
Author: Adel ibn Ali Al-Shiddy
Source: http://www.islamhouse.com/p/90747
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This is an exquisite collection of incidents from the life of the Prophet (Peace be upon Him), stories from our Islamic Heritage, and thought-provoking anecdotes from the life of the author. The aim of the book is to train the reader to enjoy living his life by practicing various self-development and inter-personal skills. What is so compelling and inspiring about this book is that, in order to highlight the benefit of using social skills, the author draws from the lives of the Prophet (Peace be upon Him) and his Companions. This book is both a practical systematic guide to self-improvement and a treasure trove of historical incidents. It increases self-awareness, whilst nurturing the soul and strengthening the spirit.
Author: Muhammad Bin AbdulRahman Al-Areefi
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/308397
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This Small treatise brings to light many amazing and intricate points of benefit with regard to knowledge and discerning between which of its types are beneficial and non-beneficial. The Prophet praised some forms of knowledge while condemning others, at times he would ask Allah to grant him beneficial knowledge while at other times he would seek refuge in Him from non-beneficial knowledge.
Author: Ibn Rajab Al-Hanbali
Reveiwers: Muhammad AbdulRaoof
Translators: Mahmoud Reda Morad Abu Romaisah
Source: http://www.islamhouse.com/p/339191
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The 'Ideal Muslim' is now in its second revised edition in English, it has been very well received by our English and Arabic readers. The author has even examined both Eastern and Western thoughts on certain issues and proved that the Islamic Ideal is superior in all cases.
Author: Muhammad Ali Al-Hashemi
Publisher: International Islamic Publishing House
Source: http://www.islamhouse.com/p/185382
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In this message I am trying to answer some of the many questions that exist in the minds of people; what is the meaning of invocation? What are the means of invocation? What are the innovations that have entered it؟
Reveiwers: Muhammad AbdulRaoof
Publisher: A Dawah website Wathakker www.wathakker.net
Source: http://www.islamhouse.com/p/383926
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